In the fast-paced world of e-commerce, reactive strategies are no longer enough. Brands need to anticipate buyer behavior, market trends, and inventory fluctuations before they occur. This is where predictive analytics steps in—an AI-powered approach that enables brands to forecast the future with data. At Trailytics, predictive analytics is not just a tool—it’s a growth […]

Data is the new oil—but it’s worthless without refinement. At Trailytics, we transform raw, messy data into actionable intelligence using advanced analytics—enabling brands to make smarter, faster, and more profitable decisions. Advanced Analytics Use Cases: 1. SKU-Wise Profitability Analysis Beyond GMV, we deep dive into net profit per SKU, factoring in returns, commissions, ad spends, […]